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User Experience (UX) & Customer Experience (CX). What is the difference?

Published On May 11, 2022 In GeneralQualitative research tips

”User Experience” and “Customer Experience.” They sound pretty similar, right? So, what is the difference? That ...

By Elita Freiberga
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Achilles heel of usability testing.

Published On April 28, 2022 In GeneralQualitative research tips

With the development of similar products, competition for consumer attention has increased. So it is expected that resea...

By Elita Freiberga
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Test participant biases.

Published On April 12, 2022 In GeneralQualitative research tips

Test participants are humans, and just as researchers have cognitive biases. As a UX researcher, if you are unaware of t...

By Elita Freiberga
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User researcher cognitive biases

Published On April 8, 2022 In GeneralQualitative research tips

User research bias can be from the test participants’ side and/or from the researchers’ side. Cognitive bias...

By Elita Freiberga
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Finest UX Design blogs in 2022

Published On April 4, 2022 In Qualitative research tips

It was challenging to determine which UX design blogs to include in this article because there are so many. We asked in ...

By Elita Freiberga
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User testing for mobile devices. Why and how to set it up.

Published On March 8, 2022 In GeneralUnmoderated tests

User tests for mobile devices are crucial since around 80% of people mostly use a mobile device instead of a desktop. So...

By Elita Freiberga
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Recruit hard-to-reach participants for qualitative research.

Published On February 23, 2022 In GeneralQualitative research tips

Recruiting hard-to-reach or niche participants for qualitative research can seem a tough job, especially if you have to ...

By Elita Freiberga
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Good user interview questions

Published On February 3, 2022 In User interviews I moderated tests

Preparing good user interview questions can be challenging, especially if it’s your first user research study. These q...

By Elita Freiberga
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How to conduct user interviews. Step by step.

Published On In GeneralUser interviews I moderated tests

Conducting user interviews is a bit more complex than unmoderated tests, but trust us- you can do it! Moderated test stu...

By Elita Freiberga
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How to create an unmoderated user test from scratch?

Published On January 20, 2022 In GeneralUnmoderated tests

Creating an unmoderated user test can be troubling if you do it for the first time. Luckily, if you are using Sharewell,...

By Elita Freiberga
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