”User Experience” and “Customer Experience.” They sound pretty similar, right? So, what is the difference? That ...
Test participant biases.
Test participants are humans, and just as researchers have cognitive biases. As a UX researcher, if you are unaware of t...
User researcher cognitive biases
User research bias can be from the test participants’ side and/or from the researchers’ side. Cognitive bias...
User testing for mobile devices. Why and how to set it up.
User tests for mobile devices are crucial since around 80% of people mostly use a mobile device instead of a desktop. So...
Recruit hard-to-reach participants for qualitative research.
Recruiting hard-to-reach or niche participants for qualitative research can seem a tough job, especially if you have to ...
Why and when should I run a UX/ UI user test study?
We see a lot of articles about the importance of UX (user experience) and UI (user interface) and more and more companie...
How to get more honest feedback from user testers?
“I solemnly and sincerely and truly declare and affirm that the evidence I shall give shall be the truth, the whole tr...
TOP 5 mistakes in unmoderated user testing projects.
First things first: What is unmoderated user testing? Unmoderated testing is not guided and the participant completes ta...
6 User testing metrics and how to use them
Why should you track them? User testing metrics or user experience (UX) metrics are a set of quantitative data points ...
Moderated user testing with Sharewell
What is moderated user testing? Moderated user testing can also be done online, with face-to-face meetings with testers....
