Anastasiia Paskar July 4

Qualitative vs. Quantitative Research

user experience vs customer experience
Elita Freiberga May 11

User Experience (UX) & Customer Experience (CX). What is the difference?

test participants bias
Elita Freiberga April 12

Test participant biases.

user researcher biases and how to avoid them
Elita Freiberga April 8

User researcher cognitive biases

User testing for mobile devices
Elita Freiberga March 8

User testing for mobile devices. Why and how to set it up.

Recruit participants for user research.
Elita Freiberga February 23

Recruit hard-to-reach participants for qualitative research.

what why when should do user testing
Elita Freiberga January 12

Why and when should I run a UX/ UI user test study?

frank feedback in user testing
Elita Freiberga January 6

How to get more honest feedback from user testers?

mistakes in unmoderated user testing projects.
Elita Freiberga December 6

TOP 5 mistakes in unmoderated user testing projects.

User testing metrics
Elita Freiberga November 26

6 User testing metrics and how to use them